Influencer marketing in India has rapidly evolved from a niche digital trend to a cornerstone of brand promotion strategies. With the explosion of social media usage and digital content consumption, influencer marketing agencies have become vital partners for brands aiming to build trust, reach targeted demographics, and drive measurable business outcomes. As India’s digital ecosystem matures with millions of creators spanning various platforms and niches, selecting the right influencer marketing agency is crucial for campaign success.

This article presents an expert-curated list of the top 10 influencer marketing agencies in India for 2025. These agencies not only boast impressive client portfolios but also lead the way with innovative strategies, data-driven insights, and the ability to connect brands with authentic voices across India’s diverse audiences.

1. Monk-E

Monk-E stands out as one of India’s premier influencer marketing companies, founded by Viraj Sheth and prominent YouTuber Bhuvan Bam. The agency is recognized for its creator-first approach, long-term talent management, and crafting campaigns that resonate emotionally with audiences. Monk-E’s expertise spans working with top brands like Amazon and Pepsi, where the focus goes beyond mere metrics to storytelling that builds brand loyalty. Their unique strength lies in aligning influencers and creators with purposeful campaigns, delivering impact at scale.

2. Chtrbox

Chtrbox is a pioneer in AI-driven influencer marketing in India, offering brands a blend of technology and human insight. Their powerful platform enables precise influencer discovery based on engagement, authenticity, and audience demographics, making Chtrbox especially useful for data-centric marketers. With clients such as Puma and Paytm, Chtrbox caters to both national and regional campaigns across Instagram, YouTube, and emerging platforms like Moj and Josh. Their focus on regional engagement gives brands strong pan-India reach.

3. BuzzFame

Founded by digital marketing expert Sorav Jain, BuzzFame excels in pairing thousands of influencers with relevant brands to deliver high engagement and reach. The agency’s emphasis on customized influencer strategies helps brands craft authentic, resonant content. With successes involving clients like Nippo and Casagrand, BuzzFame leverages its extensive influencer network to guarantee results. Their collaborative and transparent communication ensures campaigns are adaptive, efficient, and impactful.

4. Mad Influence

Mad Influence is a full-service influencer marketing agency notable for rapid scaling and vast influencer networks exceeding 10,000 creators nationwide. Their versatile offerings cover campaign planning, execution, celebrity endorsements, and detailed reporting. Catering to sectors such as fitness, travel, fintech, and social causes, Mad Influence delivers quick, scalable solutions with credibility and strong community engagement, including government and social impact projects.

5. Plixxo (MissMalini Entertainment)

Plixxo, backed by MissMalini Entertainment, is among India’s largest influencer marketing platforms focusing on fashion, lifestyle, and beauty. The platform’s tech-first approach streamlines collaborations between brands and thousands of influencers. Plixxo is preferred by consumer brands seeking seamless influencer partnerships with both micro and celebrity influencers, driving brand awareness and creating viral content across social media.

6. Fame Keeda

Fame Keeda offers strategic influencer marketing campaigns designed to connect brands with their audience effectively. Founded in Navi Mumbai by Krisneil Peres and Rahat Salma Khan, the agency prides itself on delivering engagement-driven campaigns with measurable growth. Managing a network of over 1 million influencers, Fame Keeda has executed over 1,000 successful campaigns, specializing in platforms like Instagram and YouTube, covering diverse niches from tech to beauty.

7. RiseAlive

RiseAlive stands out for result-driven influencer marketing, led by Er. Naved ur Rehman, an IIM-C alumnus with over 15 years of marketing expertise. The agency excels in performance-oriented campaigns with a strong presence across niches and regions in India. RiseAlive’s focus is on building brand value and multiplying reach through strategic influencer partnerships, leveraging a robust network that delivers strong ROI for clients.

8. Grynow

Grynow is known for providing an influencer marketing platform and agency services that help visionary marketers and brands achieve their digital marketing goals. Grynow emphasizes data-driven strategies and offers a seamless process to discover influencers, manage campaigns, and measure performance—all crucial for brands seeking transparency and accountability in influencer marketing.

9. Influglue

Influglue merges technology with influencer marketing by connecting emerging brands with suitable content creators, mainly focusing on micro-influencers across Instagram, Facebook, YouTube, and blogs. Their approach is ideal for SMBs and startups looking for cost-effective, measurable campaigns in industries like beauty, education, fitness, food, and e-commerce. Influglue’s rapid growth highlights its effectiveness in delivering authentic influencer collaborations.

10. WhizCo

WhizCo boasts a vast influencer network of over 100,000 individuals across multiple languages and niches. This agency is valued for its end-to-end campaign management services, helping brands handle complex influencer activations across India’s vibrant digital landscape. Recognized with awards like the “Bootstrapped Business of the Year,” WhizCo’s notable clients include Snapchat, Swiggy, and Paytm, proving its capability in managing large-scale marketing campaigns.

What Makes These Agencies the Best?

These top influencer marketing agencies in India succeed because they offer:

• Strategic campaign planning tailored to brand goals and audience segments.
• Access to diverse influencer networks, including celebrities, macro, micro, and nano influencers.
• Technology-driven influencer discovery, ensuring authenticity and engagement.
• End-to-end campaign execution, from concept creation to performance analytics.
• Expertise across multiple platforms like Instagram, YouTube, Twitter, Moj, and regional social apps.
• Focus on ROI and measurable impact, ensuring marketing budgets deliver growth.
• Cultural sensitivity and nuanced content tailored to Indian and global audiences.

Conclusion

In 2025, influencer marketing in India is an essential tool for brands across industries. Choosing the right agency is critical to maximizing the potential of influencer partnerships and resonating with India’s vast and diverse digital consumers. The agencies listed above have proven their expertise in driving engagement, boosting brand awareness, and delivering measurable results through innovative and thoughtful campaigns. Partnering with any of these top 10 influencer marketing agencies can elevate a brand’s digital story, amplify reach, and build authentic connections that convert.

This article provides a comprehensive expert guide to the leading Indian influencer marketing agencies in 2025, covering unique strengths, client portfolios, and strategic approaches. Would you like assistance with a customized article for a specific industry or trend within influencer marketing as well?